Unconscious Bias Campaign Kit

We know that so many compliance teams today are struggling to create effective communication on Unconscious Bias that really resonates with employees and connects with learners on an emotional level. So we built a collection of humanized and compelling training assets that help companies inject fairness and reduce bias in their culture.

This new Unconscious Bias Awareness Campaign Kit covers employees from educational course material, to targeted reinforcement, to bias-specific job aids. Included in this kit: 

To get started with this bundled Campaign Kit, please fill out the form here, and we will send information on pricing and implementation! 

Why is unconscious bias awareness important?

Unconscious Bias is everywhere within an organization - and it comes from the human's tendency to group things together in the brain. Unconscious bias comes into play when people label entire groups as “good” or “bad,” often based on previous experiences, cultural influences, or (un)familiarity.

A recent study from the non-profit Center for Talent Innovation measured the impact on employees who perceive implicit bias in the workplace. Consider these findings:

• Employees at large companies who perceive bias are nearly three times as likely (20% vs. 7%) to be disengaged at work. Gallup estimates that active disengagement costs U.S. companies $450 billion to $550 billion per year.
• Bias impacts retention. Those who perceive bias are more than three times as likely (31% to 10%) to say that they’re planning to leave their current jobs within the year.
• Bias impedes innovation. Those who perceive bias are 2.6 times more likely (34% to 13%) to say that they’ve withheld ideas and market solutions over the previous six months.

The road to addressing biases that employees may not be aware of, yet are hurting organizations and their bottom line, starts with proper awareness.